There are certain topics which you should always avoid when talking to a female you’re trying to mack. These topics include:

• Death
• Communicable diseases
• Violence towards women
• Porn  

I know these sound totally obvious. What kind of jackass would start rapping about porno or rape with a girl he just met? But there’s a reason we mention these “mood killers,” and that’s because you can still fall into these conversational traps if you’re not careful. If the woman happens to mention one of these subjects, some guys will then assume that it’s OK to discuss or joke about.   While it’s not OK to get into a discussion on any of these topics, you do need to know how to deal with it if one comes up. If you try to change the subject too quickly, it will make you sound uptight.

Here’s the trick: if she touches on a topic that is a Mood Killer, you don’t change the subject right away, but you don’t linger on it either. You go into Hostage Negotiator mode. A common situation that Negotiators face is the guy who’s holed up inside a house with his woman, threatening to kill her (or himself) because he found out she’s been cheating on him.   The Negotiator will identify and empathize with the hostage taker and become his “fellow traveler.” He will explain how it would make him feel if he was put in that same type of situation. By doing so, the Negotiator creates a bond between himself and the subject. He “understands his pain.”

So let’s say she brings up the fact that her best friend has an abusive boyfriend who beats up on her. This is a Mood Killer that you don’t want to dwell on, but you don’t want to sound dismissive either.   The correct way to play it is to use Articulate Avoidance: “I think any type of violence against women is totally unacceptable. I think about something like that happening to my mother, and I can just imagine how it would make me feel.” Then you segue to another topic.

The above example of Articulate Avoidance also accomplished a secondary goal. You mentioned your mother and implied how much she means to you. Women notice this; a man who treats his mother well is likely to treat her well. You don’t want to overdo it there’s nothing sexy about a “mama’s boy” but the occasional mother reference will plant another seed in her brain, that you’re a guy who loves and appreciates women.   Conversely, if you complain about what a pain in the ass your mother is, that plants a very negative seed.

If a man can’t appreciate the woman who brought him into this world, how can he truly appreciate any female? Your goal as a Mack is to transport her into another reality a “comfort zone” where the problems and evils of the world do not exist. You want to keep the focus on fun, exciting subjects that stimulate romantic maneuver.